Serengetidipity, when two unlikely things come together in a creative and beneficial way, encompasses all of what the last decade has come to mean. It's my word, a philosophy, an open mind to everything, an ethos of discovery, a thriving inner nature; it's how I dreamt up the music label, formed valuable relationships and pushed the boundaries of possibility.
You can now read each individual artist Serengetidipity Discovery, the unique encounter I doted on and developed into our roster of talent. This is how we keep making awesome new music and building on this creative venture!
